Blog
April 8, 2026
AI drafts a confident, well-structured announcement. The problem is that announcements require the one thing AI can't supply: what actually happened.
April 4, 2026
AI writes confidently about how technical products work. The confidence is real. The accuracy isn't always.
April 1, 2026
Onboarding emails written by AI tend to explain the product instead of prompting the next action. That's why users don't open the second one.
March 29, 2026
The problems in AI marketing copy aren't random. They cluster in the same places every time.
March 26, 2026
AI case studies read like press releases. They describe outcomes without evidence, success without conflict, and results that could belong to anyone. Here's what to fix.
March 23, 2026
AI posts are grammatically fine and completely unmemorable. What's missing is the thing only you know — the detail that makes it specific.
March 15, 2026
AI drafts look fine on the surface. The errors are invisible unless you know what right looks like.
March 12, 2026
Most writing tools are built for drafting. Editing is different — and voice fits it better than typing does.
March 11, 2026
AI drafts are confident and generic by default. The fix isn't rewriting — it's knowing exactly where your voice is missing.
March 10, 2026
Why I built a voice-first editor for the specific problem of correcting text you didn't write.
March 7, 2026
The problem with AI product descriptions isn't inaccuracy. It's that they describe a category, not a product.
March 5, 2026
AI investor updates hedge everything and sound like corporate filings. The only fix is putting back the actual story of what happened.
March 3, 2026
AI FAQs answer questions nobody asked. The fix is putting back the questions your actual users are confused about.
February 11, 2026
AI cold emails sound like AI cold emails. The fix isn't a better prompt — it's putting yourself back in.